Korser Ai

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Client

Korser

Scope

Generative Ai

Industry

Forniture

Year

2025

The Project

Korser is an online furniture brand that approached me and the team at Somos for an AI-generated photoshoot. The objective was to produce high-quality visual assets quickly and cost-effectively for their new recyclable armchair, specifically for use on their website and social media, as time and budget constraints made a practical photoshoot unfeasible. The result is a comprehensive collection of 25 images. The concept of the photoshoot centers on the armchair’s functionality and its specific target audience, all presented within a stylish and elegant aesthetic.

The Details

The process began with concept approval, brainstorming, and mood boarding. We then moved into the creation of models, locations, and product assets. I mirrored my traditional photography workflow, with specific pre-production steps, only in this case, everything was executed through AI. Once a master image was approved to serve as our visual anchor, I generated the remaining assets. I utilized Flora AI, a node-based tool that integrates various models including Claude and Nano Banana 2. While building the custom workflow was the most time-consuming phase, it allowed me to quickly generate variations and implement feedback with precision. In this case no post-production was needed.

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